Today’s bottle packaging is much more than a pretty liquid container. It’s about designing attractive packaging that makes consumers willing to use the product and strengthens the brand. It’s all about getting your target group to buy. Whether its glass or PET bottles, knowing the current trends in custom bottle packaging will help you convince your target group to buy your product.

Even the custom box packaging can help you with that. The improved functional format is a new concept in the bottling world. Available design is ideal for food and beverage manufacturers working with bottles and jars for easy grabbing, opening, closing, carrying, heating, and eating. These are one of the uses that consumers do in tobacco companies. 

The growing number of independent children and teens in dual-career households, mobile millennials, and aging baby boomers may all satisfy the demand for easy-to-use packaging. Changing lifestyles and demographics are driving this trend.” need.

Advantages of PET bottles

The main advantage of PET bottles is that they are the most accessible material to recycle. It makes more sense to recycle them and create new containers. We do not recommend that end-users use PET bottles more than once.

PET bottles can be recycled many times and are only used in food after recycling, but they can also be used in industrial products such as detergents or packaged pesticides. PET bottles take hundreds of years to disappear from nature. Therefore, end-user awareness and good behavior are essential to avoid harming the environment.

However, PET bottles are not only the most recyclable material. They also use far less energy, water, and raw materials than other materials and have a more minor impact on the environment. For different occasions, the packaging of bottles may differ as if you are planning for giving some kind of gift before date, you can take a bottle packed with ribbon. As mentioned earlier, lightweight is one of the main characteristics of PET bottles, so they are so efficient during transportation, which dramatically reduces CO2 emissions and consumption of gasoline and tires.

Other features that make it perfect

Children friendly

On the Packaging Gateway website, Apply Drinks explains that they have developed a fun bottle for children with the popular Nickelodeon character on the label. The bottles can scan with a smartphone so kids can download Nickelodeon characters and use them in photos taken with their phones. We’ve also made the bottle kid-sized with kids in mind, so it’s easy for the little ones to hold in their hands.

Dual purpose

The new trend is bottles that can be used for multiple purposes. For example, the Vino Solo bottle is quickly turned into a wine glass after fitting with a flute. These PET bottles are ideal for sporting events and concerts where glass bottles are not desired for safety reasons. Another trend is that water bottle manufacturers are now offering collapsible water bottles that fold up and fit in your pocket when you’re done drinking. These bottles can be filled with liquid and offer manufacturers new brand recognition opportunities as more people see the bottle and its logo.


Plastic can have the same strength as steel. This durability protects products from the wear and tear of production and shipping, from perishable food items to fragile souvenirs and expensive appliances. Plastic packaging keeps products looking new in the store or the customer’s home. Durable plastics also use less energy to produce because they are lighter than metals.

Why is it light?

Plastics are essential because they are light. In Europe, more than 50% of goods are package in plastic. But these plastics only account for 17% of the total packaging weight. A study on the impact of replacing plastic with alternatives such as paper, cardboard, glass, steel, aluminum, textiles, rubber, and cork can find that the other options are on average 4.5 times heavier. Choices require producing more material to make the same packaging.

Lighter, more robust plastic packaging protects the product without overloading it. It also reduces production and transportation costs.

It’s sustainable.

People often think that plastic is terrible for the environment, but the opposite is true. Many properties that have been criticized as negatively impacting the environment. Such as plastic’s corrosion resistance and ability to readily merge with living organisms, make plastics very resource-efficient. For example, 30ml bottle packaging boxes look so cute in the eyes of the consumer.

Plastic packaging  can recycle easily and frequently; in 2014 alone, the US recycled

  • More than 3 billion pounds of plastic bottles
  • It is More than 1.2 billion pounds of unbottled rigid plastics
  • More than 1.1 billion pounds of the post-consumer film (including plastic bags and packaging).

Plastic outperforms all other materials in terms of global warming potential. 75.8 million tons of carbon dioxide can save using plastic instead of alternative packaging. This is equivalent to the amount of greenhouse gas emissions. It would be saved if nearly 16 million cars were taken out of service for a year.