Industry: Conglomerate (Group of Companies)
Headquarters: New Delhi, India
Key people: Lala Mange Ram Agarwal, (Chairman)
Products: Sports shoes, Steel, Chemicals, Retail, MDF, Particle board, UPS, Infrastructure and PVC
Action Group is a conglomerate headed by Lala Mange Ram Agarwal and popularly known for their shoe business of Action Shoes.
Action Shoes is the most widely known business of the group. The group started from the shoe manufacturing industry and upon its success spread to other fields of steel, chemicals, computer monitors, housing projects, health care and retails. Cricketer Sachin Tendulkar was once its brand ambassador. In the electronic field, the group has two brands of inverters of Microtek and Okaya. The group started with the business of interior infrastructure, named Action Tesa, and in the first year of 2011 had a turnover of INR150 crore (US$23 million). Under the business name of Action Ispat, the group owns two steel projects at Jharsuguda in Orissa and Raipur in Chhattisgarh, each with the capacity of 0.25 million tonnes and planned to expand the Orissa plant to 2.5 Metric ton by 2016.
In 2010, the Action Group, along with the NGO Manav Sevarth Trust opened the Action Cancer Hospital in Delhi. At the time of inauguration, which was done by the then President of India Pratibha Patil, the hospital had 150 beds. It is also associated with Sri Balaji Action Medical Institute, New Delhi.